brand file for AI · café or bakery
Make AI sound like your café.
You already use ChatGPT or Claude for posts, offers and your website. brandmarkdown reads your site and turns it into one brand file those tools follow: your colors, your fonts and the way you write.
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starting points
What we suggest for café or bakery
When your site does not say it, these are the starting points brandmarkdown suggests for your kind of business. You keep what fits and change the rest. They are general patterns, not rules taken from another company.
How you could sound
- WarmDo: Talk like the person behind the counter: short, friendly, specific about taste.
Avoid: Luxury words like exquisite or artisanal on every line. - SensoryDo: Name the bean, the bake, the time it comes out of the oven.
Avoid: Vague praise like delicious or amazing. - LocalDo: Mention the street, the neighbourhood, the regulars.
Avoid: Chain-store phrases like customer experience.
Words to use and to avoid
- Say fresh this morning, not
freshly prepared - Say our coffee, not
beverage offering - Say come in, not
visit our location - Say regulars, not
customers - Say baked today, not
available daily
who you write for
Your audiences, written down
- Morning regularsThe usual, fast, and a friendly word · tone: short, warm, first name
- Weekend visitorsA place worth the walk · tone: inviting, sensory
- Office ordersReliable catering on time · tone: clear, practical
House rules for your marketing
- Lead with what is fresh or new today.
- Prices and opening hours in plain numbers.
- One emoji at most, and only on social posts.
- Photos of real products, never stock coffee cups.
See your brand in a minute.
Free while in beta. No account, no card.
other businesses