brand file for AI · construction, renovation or trades
Make AI sound like your business.
You already use ChatGPT or Claude for posts, offers and your website. brandmarkdown reads your site and turns it into one brand file those tools follow: your colors, your fonts and the way you write.
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starting points
What we suggest for construction, renovation or trades
When your site does not say it, these are the starting points brandmarkdown suggests for your kind of business. You keep what fits and change the rest. They are general patterns, not rules taken from another company.
How you could sound
- ReliableDo: Dates, scope and price in writing.
Avoid: We do everything claims. - PracticalDo: Explain the job in steps the client can follow.
Avoid: Technical terms without a plain version. - Proud of the workDo: Show finished jobs with the location and timeframe.
Avoid: Stock photos of hard hats.
Words to use and to avoid
- Say quote, not
estimate request - Say on time, not
as soon as possible - Say finished job, not
project - Say warranty, not
peace of mind - Say we clean up after, not
turnkey
who you write for
Your audiences, written down
- HomeownersA fair price, a date and no mess · tone: clear, reassuring
- Small businessesWork done without closing for long · tone: practical, schedule first
- Developers and architectsCapacity and quality · tone: concise, references
House rules for your marketing
- Every case shows place, scope and time taken.
- Quote within a stated number of days.
- Prices from, never hidden.
- Photos of real jobs and the real team.
See your brand in a minute.
Free while in beta. No account, no card.
other businesses