brand file for AI · shop or e-commerce
Make AI sound like your shop.
You already use ChatGPT or Claude for posts, offers and your website. brandmarkdown reads your site and turns it into one brand file those tools follow: your colors, your fonts and the way you write.
Free while in beta. No account, no card.
starting points
What we suggest for shop or e-commerce
When your site does not say it, these are the starting points brandmarkdown suggests for your kind of business. You keep what fits and change the rest. They are general patterns, not rules taken from another company.
How you could sound
- DirectDo: What it is, what it costs, when it arrives.
Avoid: Long intros before the product. - FriendlyDo: Talk like a helpful shop assistant.
Avoid: Pushy urgency like only today!!! - SpecificDo: Materials, sizes, care, in numbers.
Avoid: Vague quality claims.
Words to use and to avoid
- Say free delivery from, not
free shipping* - Say in stock, not
available - Say returns within 30 days, not
hassle-free returns - Say made of, not
premium quality - Say order by, not
hurry
who you write for
Your audiences, written down
- First-time buyersTrust: delivery, returns, reviews · tone: clear, reassuring
- Returning customersWhat is new and their size · tone: short, personal
- Gift buyersIdeas by budget and fast delivery · tone: helpful, warm
House rules for your marketing
- Price, delivery time and returns visible next to every product.
- No fake countdowns or invented scarcity.
- Real product photos on a consistent background.
- Sizes and materials in numbers.
See your brand in a minute.
Free while in beta. No account, no card.
other businesses